Build
Web apps and internal tools. Real code, built for the way the work actually happens.
The software arm of GrayArea
Software with a reason to exist.
A home for software products and thoughtful development work. Each project starts with a clear purpose and room to evolve.
In development / 01
AI customer support
Context-grounded chat for websites and apps.
Designed to answer from approved knowledge and hand uncertain questions to a person. Currently in development.
Development work
Build / Automate / Improve
Automate
Connect the tools, move the data, and stop paying people to copy and paste.
Improve
Fix the slow, confusing, or fragile bits without rebuilding everything for sport.
How the work actually goes
A clear path, without the ceremony.
Start with the actual problem.
Get clear on the question, the constraints, and what can wait.
Choose a sensible direction.
Sketch the smallest useful answer before committing to a build.
Make something that works.
Develop in useful slices, with room to change course.
Keep what earns its place.
Learn from use, fix friction, and decide what deserves attention next.
Selected collaborations
Have a specific idea?
I consider development requests case by case, based on fit and availability.
A good place to start
What I can help with.
You don’t need a technical brief. Tell me what you’d like to make, or what’s getting in the way. We’ll work out whether there’s a useful next step together.
A clearer home online
A website that explains what you do and makes it easier for people to take the next step.
An idea worth trying
A small, useful first version of an app, so you can see what works before taking it further.
Less repetitive work
A task you keep doing by hand. We can look at whether a simple tool or automation would help.